Digital Cafe » Recommended Resources http://www.digitalcafe.tv People and Tools to be Healthy, Conscious and Rich! Sun, 28 Nov 2010 16:43:21 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 The future of online and offline direct marketing http://www.digitalcafe.tv/the-future-of-online-and-offline-direct-marketing/ http://www.digitalcafe.tv/the-future-of-online-and-offline-direct-marketing/#comments Mon, 16 Mar 2009 19:12:50 +0000 admin http://www.digitalcafe.tv/the-future-of-online-and-offline-direct-marketing/ Last weekend on a US Airways flight to Atlanta, I got this napkin. They are opting in membership rewards and loyalty points programs with SMS/mobile text. They’re getting the phone number, email, first and last names AND setting up the loyalty rewards too! Very cool concept that we’re building inside our new system, VoiceFollowUp.com.

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